Using Standard or Embedded in 2016 ?

Hi all,

It have been a while since SAP launch BPC Embedded and i have still the same question: What should we use, Standard or Embedded?

We are about to start a Project and still the decision to choose BPC standard or Embedded its not straight. Our BW version is 7.5 SP 02. What are good recomendations to decide well, not only thinking about using same master data, final user facilities,  but about SAP BPC roadmap, what would be SAP recommendation ? what model is going to be maintained strong in future ? can we today as all enahcement embedded model has had do same things using standard or embedded?

Any help would be grateful and i am sure i am not the only want ...

Thanks,

CarlosE